NEWS BULLETIN file photo

B.C. cannabis company partnering with Labatt on non-alcoholic drinks with THC

Nanaimo cannabis company, brewery will each invest up to $50 million

Nanaimo cannabis company Tilray announced today a partnership with Labatt Breweries to research non-alcoholic drinks containing THC.

According to a joint press release Dec. 19 from Tilray and AB InBev, parent company to Labatt, Budweiser and 500 other beer brands, each company will invest up to $50 million US into research into beverages containing THC and cannabidiol.

Kyle Norrington, president of Labatt Breweries of Canada, said in the press release that his company is committed to staying ahead of emerging consumer trends.

“We intend to develop a deeper understanding of non-alcohol beverages containing THC and CBD that will guide future decisions about potential commercial opportunities,” said Norrington. “We look forward to learning more about these beverages and this category in the months ahead.”

Brendan Kennedy, CEO of Tilray, said in the press release that his company is delighted to be joining forces with a world-leading beverage company.

“Tilray and AB InBev share a commitment to responsible product development and marketing, and we look forward to beginning our work on this important partnership as Tilray continues to pioneer the development of a professional, transparent, and well-regulated cannabis industry,” said Kennedy.

READ ALSO: Tilray, Sandoz have new agreement for developing market for medical cannabis

READ ALSO: Tilray names several former politicians to international advisory board



editor@nanaimobulletin.com

Like us on Facebook and follow us on Twitter

Just Posted

Assessed property values in Cranbrook set for estimated increase

Residential single-family property assessment values are expected to rise up to 10… Continue reading

RDEK votes to support proposed Cranbrook boundary extension

Final decision to be made by province on proposed municipal expansion to include 18 hectares

Housing development proposed for property alongside Innes Ave

Full development plan totals 292 dwelling units with four apartment buildings, 10 four-plexes

Cranbrook SAR tasked out twice over the last week

No injuries reported in separate motor vehicle incidents on Hwy 3/95 near Moyie

RDEK board leadership acclaimed for another term

Rob Gay and Clara Reinhardt to serve as chair, vice-chair for another yearly term

VIDEO: Kenney lays out key demands for meeting with Trudeau

Alberta Premier Jason Kenney aims for clear signs of federal action on two-day Ottawa trip

Province sues over sailing incident that killed teen with disabilities

Gabriel Pollard, 16, died from injuries after marine lift failed

First Nations want Big Bar landslide cleared ASAP to allow fish passage

Leadership calling for urgent action and resources to remove obstruction on the Fraser

Assessed value of Lower Mainland homes expected to decrease in 2020

Other areas of province may see modest increases over last year’s values

Chilliwack family’s therapy dog injured in hit and run

Miniature pit bull Fifty’s owner is a single mother facing close to $10,000 in vet bills

Cranbrook’s charitable organizations get ready for Christmas

The Holiday season is a time for joy and celebration, but for… Continue reading

Cougar destroyed in Penticton area after mauling dog, killing cat

This is the first reported incident with a cougar this year in the Penticton area

Feds not enforcing standards on Hungarian duck imports, B.C. farmer says

‘You have no way of knowing what’s in the bag’

No reports yet of Canadians affected by New Zealand volcano eruption, feds say

Missing and injured included tourists from the U.S., China, Australia, Britain and Malaysia

Most Read